Become the #1 choice of your customers.
Fuel your growth with a strategic go-to-market approach. Acquire more customers with superior positioning and intuitive messaging.
TRUSTED BY
Marketing that stands out and sells more
You don’t become the #1 choice of your customers by being like everyone else. Differentiate yourself and help your best-fit customers intuitively understand the value of your product or service.
HOW I CAN HELP
Go-to-market strategy
Develop a holistic approach to your marketing and product launches.
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Analysis
Market / Competitors
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Positioning
Category / Value proposition
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Messaging
Copywriting / Communication
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Channels
Sales / Marketing
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Customers
Segmentation / Motivation
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Brand
Vision / Values
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Metrics
North star / KPIs
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Pricing
Strategy / Business models
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Onboarding
First mile / UX
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Research
Primary / Secondary
YOUR TRANSFORMATION
Fuel your top line growth
01.
Acquire more customers
Start attracting more customers with superior positioning.
02.
Convert more customers
Start converting more users to paying customers with irresistible messaging.
03.
Improve customer retention
Increase customer lifetime value by building customer loyalty.
MY PROMISE
Why companies work with me?
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Speed
It takes weeks before you can get the project up and running with a bigger consulting company. And then it takes months to see any meaningful progress. Not with me.
I value your time and know your window of opportunity is now and not in six months.
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Agility
Changing the specifics mid-project is virtually impossible with other consulting companies. Not with me.
I welcome new information, and constantly refine the execution based on it. What I never compromise on is the outcome we’re after.
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Creativity
Most consultants have only worked in one field all their lives. Not me.
I have a wide range of experiences, which allow me to see opportunities and come up with creative approaches no one else can. This is my secret sauce.
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I care
Whether you’re trying to launch a new product, enter a new market or hit a higher growth target, I’ve been in your shoes.
I have compassion and understanding for the challenges you face, and my goal is to help you overcome them.
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I try harder
Unlike other consulting companies I only work with few select clients a year.
I can’t afford to keep you waiting, play with your trust or do mediocre work. When you’re an independent solo-consultant, you have to try harder. I do.
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100% guarantee
I hold myself to a higher standard, my work is positively effective and your improvements are guaranteed.
Still, if at any point you feel I have not met your expectations, just let me know and I’ll refund your payment in full.
“This was definitely one of the best workshops we've had and I could really tell the participants were gaining some precious insights. Thank you so much!”
— Amélie Gagné, Community + Network APX
LET’S WORK TOGETHER
My forte is your competitive advantage.
There are a couple of ways we can work together depending on your budget and goals.
1:1 Sessions
Tight, focused and productive private session for pressing questions. Reach out to me with a request.
Training / Coaching
Whether in the form of a workshop or a lecture, we will work on each component that determine your success on the market. Contact me to find out more about how this might work for your team.
Consulting / Audits
Special problems require special solutions. If your company is wrestling with an unusual growth challenge, I’d love to see if there is a way I can help.
HAPPY CUSTOMERS
Testimonials
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Vincent Trepanier, CEO 7dish
B2C | Health and Nutrition
“Working with Eva was a great experience. She is resourceful and doesn’t stay at the theory. She helped us on the field with topics like customer journeys and messaging to get optimal results. This is especially beneficial for startups that naturally have more limited resources. You can expect from Eva a great partner with a structured approach that is adaptable to each company’s context to provide the most benefits to her customers.”
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Julia Rüttgers, Co-Founder & CEO at peers
B2C | Digital Health
“Working with Eva gave me a basic understanding of the alignment of our target group and marketing measures. She helped me to work out different target group scenarios in a structured way and then derive appropriate marketing measures from them. This was a very important foundation for planning our GTM strategy.”
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Daniel Rose, Founder & CEO of Doshi
B2C | Fintech | Crypto
“Eva was a great at keeping us honest to identify a real customer problem worth solving. After our sessions our team had a plan of action on what we need to do to validate our hypothesis!”
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Marco Brito, Co-Founder & CEO at Sway
B2B | Fintech | Crypto
“Eva asks the hard questions that we sometimes don't like to ask ourselves. Her customer-centric approach helped us focus on the things that matter, and her discovery framework has been helping us better understand our users. Highly recommended.”
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Anil Akarsu, CTO & Co-Founder at EasyQuant
B2C | Fintech | Education
“Thanks to Eva, we have managed to create a very strong go-to-market strategy almost from scratch, and also drastically improve the language we use on our landing page. If you are a founder of a young startup and looking for defining your target customer group better or find the right language when you reach out to them, I can only recommend working with Eva.”
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Emily Hughes, Startup Marketing Storyteller
B2C | E-commerce | Fashion & Retail
“I had the pleasure of working 1-on-1 with Eva on both email marketing and go-to-market strategies. Eva has a unique ability to pinpoint hiccups on the customer journey that no internal employee would spot. She has an innate skill for identifying a company's superpower and telling them how to leverage it, in concrete and actionable steps. I would highly recommend working with Eva, from startups to established corporations, and I look forward to working with her again in the future.”
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Sylvie Basler-Haselhorst, Co-Founder & CMO at FYTA
B2C | E-commerce | Gardening
“Eva has helped us greatly understand customer needs throughout the customer journey on all touch points. We have revised our communication strategy in detail and found specific answers for each pain point within our channels.”
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Marius Krämer, CEO & Founder heyvie
B2C | Digital Health
“In just 4 weeks we re-evaluated our go-to-market strategy, found weak spots and defined clear action items to execute our go-to-market. I can only recommend working with Eva if you want to steer your startup in the right direction!”
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Yuval Ron, CEO MusoMind
B2B2C | Music | Social Platform
“Eva provided us with highly valuable feedback about our marketing strategy. She is passionate about her work and pays close attention to details, which helps drive informed decisions based on solid market research. She will challenge you, but you'll learn a good deal from the process.”
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Lulu Waters, Founder Book Sherpa
B2C | Education | Coaching
“Our time with Eva was helpful. Love how quickly she can cut through topics and break them down into simple, easy to understand, actionable ideas. Thank you Eva!“
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Amélie Gagné, Community + Network APX
“This was definitely one of the best workshops we've had and I could really tell the participants were gaining some precious insights. Thank you so much!”
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Afonso Pinheiro, Co-Founder Pleez
B2B | Analytics | Food & Beverage
“After doing the workshop, we came to real nice conclusions about our buyer persona. We also used the workshop deliverables for our fundraising and investors liked it a lot, because they were super simple and explained the whole market.”
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Maja Schreiner, Founder Sharing Tribe
Marketplace | HR
“That really helped me connect different parts of the puzzle together - the market positioning, messaging and competition - in a different way that I knew so far. I really appreciated it. All in all I can highly recommend Eva for her coaching and business development expertise.”
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Stefan Milenkovic, Web Developer
“Eva plays 4D chess. While you may think you're 2 steps ahead with how you planned your product, her insight will show you the next 8 steps you missed. Her feedback saved me from many headaches in the future.”
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Hanan Khashan, Founder of a Digital Marketing Agency
B2B | Services | Marketing
“Eva helps me understand and think about my problems and challenges as opportunities. She is very helpful and gives me straightforward advices. I think one conversation with her will save a lot of time and avoid potential risks.”
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Adrien Bacchi, CEO Trixir
“She is very thorough in everything she does and can be depended upon to get the job done. I would recommend her with any project that requires to be structured, analytical and sharp.”